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Insights on Marketing

Computer-generated silhouettes of people working in an office

AI Content Generators: Should Your Business Use One?

by Ellen Uzelac

There’s been an explosion of tools that use artificial intelligence (AI) to help businesses write…

0 comments | posted 9 months ago under Marketing
Business office with subscription TV services

3 Ways Your Business TV Package Can Help You Win Over Customers

by Kelly Spors

Offering TV in your business—whether in your waiting room or the seating area of your…

0 comments | posted 9 months ago under Marketing
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Business owner texting customer on mobile phone

How to Use Text Messaging to Engage and Delight Your Customers

by Ellen Uzelac

More and more small businesses are turning to SMS text messaging to interact with customers—and…

0 comments | posted 11 months ago under Marketing
Business employee communicating with another person over laptop and mobile phone

3 Ways Unified Communications Can Elevate Your Customer Experience

by Kelly Spors

As businesses look to make their operations efficient—and internal collaboration more seamless—they’re increasingly turning to…

0 comments | posted 11 months ago under Marketing
Holiday gifts lined up to send to customers to show appreciation

6 Ideas for Showing Customers Appreciation This Holiday Season

by Ellen Uzelac

The holiday season is prime time to show gratitude to your loyal customers—and technology can…

0 comments | posted 12 months ago under Marketing
Robin Brackbill, founder and owner of Fabby-Do Creativity-Crafts Café

How I Did It: Created TikTok Videos to Reach New Audiences

by Robin Brackbill, founder, Fabby-Do Creativity-Crafts Café, Doylestown, Pennsylvania

As a former preschool teacher and designer for a large arts and crafts company, my…

1 comments | posted 1 year ago under Marketing
Kira Karmazin, founder and CEO of KiraGrace

How I Did It: Used Limited-Edition Product Drops to Generate Buzz

by Kira Karmazin, founder and CEO, KiraGrace, San Diego

Back in 2013, I decided to leave my fashion merchandising career to build KiraGrace, a…

0 comments | posted 1 year ago under Marketing
Customers at a bar/restaurant cheering while watching sporting event on TV

3 Ways Video Can Reel In Customers to Your Local Business

by Kelly Spors

Many online businesses use video to engage prospects and customers. But it can also be…

0 comments | posted 1 year ago under Marketing