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Insights on Marketing

Business Owner Roundup: What’s Your Most Successful Marketing Tactic?

by Kelly Spors

The world of small business marketing is constantly evolving, and the way businesses practice it…

0 comments | posted 4 days ago under Marketing
Woman looking into her mobile phone and talking

5 Smart Ways to Drive More Traffic to Your Online Store

by Richard Sine

It’s easier than ever to start an ecommerce business, but with about 2.5 million online…

0 comments | posted 2 months ago under Marketing
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Trevor Martin, co-owner and CEO of Noms, a corporate gifting company based in Tempe, Arizona

How I Did It: Use QR Codes to Take Our Customer Experience to New Heights

by Trevor Martin, Co-Owner and CEO, Noms, Tempe, Arizona

When starting my family-owned corporate gifting company in 2015, I knew we had a terrific…

0 comments | posted 3 months ago under Marketing
Computer-generated silhouettes of people working in an office

AI Content Generators: Should Your Business Use One?

by Ellen Uzelac

There’s been an explosion of tools that use artificial intelligence (AI) to help businesses write…

0 comments | posted 3 months ago under Marketing
Business office with subscription TV services

3 Ways Your Business TV Package Can Help You Win Over Customers

by Kelly Spors

Offering TV in your business—whether in your waiting room or the seating area of your…

0 comments | posted 3 months ago under Marketing
Business owner texting customer on mobile phone

How to Use Text Messaging to Engage and Delight Your Customers

by Ellen Uzelac

More and more small businesses are turning to SMS text messaging to interact with customers—and…

0 comments | posted 5 months ago under Marketing
Business employee communicating with another person over laptop and mobile phone

3 Ways Unified Communications Can Elevate Your Customer Experience

by Kelly Spors

As businesses look to make their operations efficient—and internal collaboration more seamless—they’re increasingly turning to…

0 comments | posted 5 months ago under Marketing
Holiday gifts lined up to send to customers to show appreciation

6 Ideas for Showing Customers Appreciation This Holiday Season

by Ellen Uzelac

The holiday season is prime time to show gratitude to your loyal customers—and technology can…

0 comments | posted 6 months ago under Marketing